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Digitized Changeover with proaxia VSS and SAP Industry Cloud as Next Practice for Automotive Retail


Join our event with content specifically designed for the SAP Automotive Ecosystem. Stay connected to your SAP industry peers and gain the insights you need to build resilience and agility in 2022 and beyond.



Sofitel Downtown (Sheikh Zayed Road) Dubai

12 October 2022 | 12:45 p.m. – 5:30 p.m. GST



Dear Reader,


Given the current circumstance, that travel is becoming easier again after the peak of the pandemic seems to be behind us, proaxia and our partners have finalized the plan to move forward with an onsite setting for the 1st proaxia VSS Industry Event in our GCC Region. We like to listen to our clients and prospects. Based on your feedback we will be getting ready for one day of insights in Dubai during the week of GITEX 2022. The team of proaxia is excited and honoured conducting a venue which will offer live opportunities to connect, and real-world experience straight from the proaxia & SAP network of Automotive Retail and Aftermarket clients in the region.


Join Digitized Changeover with proaxia VSS and SAP Industry Cloud as Next Practice for Automotive Retail at the Sofitel Downtown (Sheikh Zayed Roard) in Dubai on 12 October 2022 with content specifically designed for the SAP Automotive Ecosystem. Stay connected to your SAP industry peers and gain the insights you need to build resilience and agility in 2022 and beyond.


Our industry is in a “historic transition” between evolutionary, revolutionary, and disruptive trends, compounded and accelerated by the impacts of the pandemic and current recovery.


In this forum, we will be showcasing how proaxia plus its partners will help distributors and dealerships across the region to provide the best-in-class customer experience and increase their operational efficiency based on the SAP S/4HANA platform and SAP Industry Cloud.



Event Agenda:


12:45 – 13:30: Business Lunch & Socializing


13:30 – 15:30: Block I
Automotive Retail Solutions based on SAP S/4HANA


  • Welcome to the Future of Automotive Retail by proaxia CEO – Dr. Peter Lindtner
  • Roundtable with SAP, proaxia and clients: “The Future and Challenges of our Industry in MENA”
  • Reference Presentation for SAP Automotive Retail (in our GCC Region)
  • The SAP Business Transformation in Automotive Retail
  • The Dealer Solution on S/4HANA: proaxia VSS Suite Vehicle Sales and Service – Release 3.0
  • Selling more Cars by leveraging the SAP Automotive Cloud

30 / 50 Mins. Break & Socializing


16:00 – 16:20: Block II
a) – Breakout: Automotive Roadmap from SAP ECC to SAP S/4HANA with proaxia VSS

  • Preferably for SAP DBM Clients: Secure your investment by migrating SAP DBM to proaxia VSS

5 Mins Break & Regroup


16:20 – 17:00: Block II

b) – Implementation Journey on SAP S/4HANA with proaxia VSS

  • Reference Presentation on agile S/4HANA Implementation in our GCC region
  • Address unique Business Needs in Automotive with modular, interoperable Solutions from our Partner Eco-System

17:00 – 17:30: Wrap-Up and “Farewell”



We look forward seeing you in Dubai soon.


Best regards,

proaxia consulting group ag



For more info: info@proaxia-consulting.com